-->

Is Mobile Content Relevant to The Google Search Ranking?

For the ranking of mobile websites in Google alone the contents of the desktop version has a role - even if completely different the contents of the mobile website from which the desktop version. Google maintains that no separate index for mobile sites is known. Although it was recently reported that Google is working on a stand-alone mobile search index, which would see desktop and mobile have completely separate search indexes but until it is so far, it may take more time.

As long as the ranking of mobile sites is determined by the desktop version of a site. Content, site speed and the mobile website links are not relevant to their ranking. From the mobile website, only the user experience will be included in the ranking - this is especially true since Mobile-Friendly algorithm update.

What does that mean? In extreme cases, the mobile version of a website could theoretically completely different from the desktop version, and would still have grown for the contents of the desktop version. That Google has taken no action so far, is supposedly because the current situation has been exploited by spammers yet.

Some changes will still be inside a mobile index in prospect but then soon: So should other criteria the mobile website to be included in the ranking. These include any existing interruption advertisements and the page speed.

No comments